Privacy policy
Last updated: July 28, 2025
TRENDiCON operates this store and website (including all related information, content, features, tools, products, and services) and provides customers with a carefully curated shopping experience (the “Service”). TRENDiCON is powered by Shopify, which enables us to provide the Service. This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, make purchases or other transactions through the Service, or otherwise communicate with us. In the event of any inconsistency between our Terms of Use and this Privacy Policy, this Privacy Policy will prevail with respect to the collection, processing, and disclosure of personal information.
Please read this Privacy Policy carefully. By accessing or using the Service, you acknowledge that you have read and understand this Privacy Policy and the collection, use, and disclosure of your information as described in it.
Personal information we collect or process
When we use the term “personal information,” we mean information that identifies, relates to, or can reasonably be associated with you or another individual. Personal information does not include information collected anonymously or information that has been de‑identified so that it cannot reasonably be used to identify a specific individual. Depending on how you use the Service, where you live, and what is permitted or required under applicable law, we may collect or process the following categories of personal information (including inferences drawn from such personal information).
Contact information Includes your name, address, billing address, shipping address, telephone number, and email address.
Financial information Includes credit card, debit card, bank account numbers, payment information, bank account details, transaction details, payment methods, payment confirmations, and other payment‑related details.
Account information Includes usernames, passwords, security questions, and various preferences and settings.
Transaction information Includes products you have viewed, items added to your cart, items added to your wish list, products purchased, returned, exchanged, or cancelled, and your past transaction history.
Communications with us Includes information contained in communications with us, for example when you contact customer support.
Device information Includes information about your device, browser, and network connection, your IP address, and other unique identifiers.
Usage information Includes information about your interactions with the Service (such as how and when you access the Service and how you navigate it).
Sources of personal information
We may collect personal information from the following sources:
From you directly Including when you create an account, visit or use the Service, contact us, or otherwise choose to provide your personal information.
Automatically through the Service Including from your device when you use our products or services or visit our website, and through cookies and similar technologies.
From our service providers Including when we engage them to provide specific technologies or to collect or process personal information on our behalf.
From our partners and other third parties
How we use your personal information
Depending on how you interact with us and which parts of the Service you use, we may use your personal information for the following purposes.
Providing, customizing, and improving the Service We use personal information to provide the Service to you. This includes fulfilling our contracts with you, processing payments, handling your orders, remembering your preferences and products you are interested in, sending you account‑related notifications, processing purchases, returns, exchanges, and other transactions, creating, maintaining, and managing your account, arranging delivery, facilitating returns and exchanges, enabling you to post reviews, and providing a personalized shopping experience, for example by recommending products related to your purchase history. This may include using your personal information to better tailor and improve the Service.
Marketing and advertising We use your personal information for marketing and promotional purposes. For example, we may send you marketing, advertising, or promotional communications by email, text message, or postal mail, and display online advertisements within the Service or on other websites based on products or services you have previously purchased or added to your cart and other usage history.
Security and fraud prevention We use your personal information to authenticate your account, provide secure payment and shopping experiences, detect, investigate, and respond to suspected fraud, unauthorized, illegal, harmful, or malicious activity, protect public safety, and maintain the security of the Service. If you register an account using the Service, you are responsible for keeping your login credentials secure. We strongly recommend that you do not share your username, password, or other access information with anyone.
Communicating with you We use personal information to provide you with customer support, respond promptly to your inquiries, deliver effective services, and maintain our business relationship with you.
Legal purposes We use your personal information to comply with applicable laws and respond to valid legal processes, including requests from law enforcement or government authorities. We also use it to participate in or investigate civil discovery, potential or actual litigation, and other legal disputes, and to investigate and enforce potential violations of our Terms of Use and policies.
How we disclose personal information
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes in accordance with this Privacy Policy. Such circumstances may include:
To Shopify and to vendors and other third parties that provide services on our behalf (for example, IT management, payment processing, data analysis, customer support, cloud storage, fulfillment, and shipping).
To our business and marketing partners who provide marketing services and deliver advertising to you. For example, we use Shopify to support personalized advertising in connection with third‑party services based on your online activity across various merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy policies. Depending on where you live, you may have the right to direct us not to share your information for targeted advertising or marketing based on your online activity across different merchants and websites.
When you instruct, request, or consent to the disclosure of specific information to a third party (for example, for product shipment or when using social media widgets or login integrations), we will disclose such information.